Let the World Know Marketing



In what “Creative” ways do you “Let the World Know” about you, your product, service, and business? If you use snail mail, you can’t just say, I mail letters or postcards; tell us how. If you use social media don’t just say that you place Facebook posts or ads; tell a bit about your process.

I’ll start.

I came across this quite by accident. Several years ago I was attending a show downtown in a pretty populated city. I was parked across the street and had to carry things via the crosswalk. Although it was what I thought as an “inconvenience” at the time, something happened serendipitously. I went back to my vehicle to carry the large poster board sign which in large letters mentioned my company name and service. Weeks later I had clients and prospective clients tell me that they saw me with my sign that day.

People remember unique things and experiences, whenever movement is involved in displays it usually catches people’s attention, and “sign-spinners” bring in business (so don’t wait until you are “going out of business” to use them!)

Your turn!

(Please leave your stories and creative techniques in the comments area): 

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